Social Index Engine
28Feb/120

How to Get More Bookings with Fan Page Posts and SocialIndexEngine

Make Facebook a Sales Funnel!

One of the best posts to make on your Facebook pages is Special Offers. Of course, you also need to publish status updates, news and events. In fact, events are the most viral as Facebook will prioritize these and they get fast tracked to news feeds on Fan pages.

Fan Page Special Offers can also get into news feeds and a Special Deal to your followers is always attractive to Fans. Everyone loves to feel special and an offer, a coupon just for belonging is Special.

 

The ultimate aim of any Facebook page for a hotel or tourism business is to get your Fans into your sales funnel. Too much time is lost engaging in idle dialogue with no call to action, and no special offer that creates an action. Your Facebook strategy should have these objectives:

1. Get Fans to act - use a Like button to start, then an offer to get them to subscribe to your offers and special services. You now have them in your mailbox.

2. Create a set of auto-responders that are designed to create an action.

3. Automate the status updates - using tools you can schedule updates throughout the year. Make them general but ask questions frequently and spend 20 minutes a day replying to question that are not answered.

4. Automate Special Offers with Fan Page Posts. Offer deals at holidays, for weekends, just because you want to be nice. There is a holiday somewhere in the world every week. Celebrate them all with a special-occasion offer.

fanpageposts

automate your Fan Page Post

 

28Feb/120

Social Indexing is the New SEO for Tourism

 

The New SEO is Social. Do it Right!

Search Engines are placing a growing importance on your Social Footprint: who you are linked to, which Social Sites you are noted on, what you like and what you do that others like.

This is because Search Engines like Google are trying to deliver a single answer to every person, tailored precisely to their own interests and personality.

Social Media is the source of this personal information. Because Social sites are highly regarded by all Search Engines, doing it right can get you to the top of search results for traveler searches.

Check out our resources:

  • Stay Tuned for upcoming webinar on SocialIndexEngine

A Great Place to start with Social Media is building your Fan Page Posts and bookings into your Facebook pages.

 

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