How to Build Backlinks Naturally

The "How to Build Your Business Online Book" blog on Backlinking in the age of Penguin and Panda is a must read for anyone in business. Backlinks are essential to Internet marketing. They help create your page rank, your authority and ultimately determine how you get listed in search results.

Sites with authentic links back to them from authority sites get indexed by search engines. They get listed in results relative to the keywords being searched.

For the full tutorial on linking strategies see http://howtobuildyourbusinessonlinebook.com/backlinks

Closely related topics on Panda and Penguin are also discussed on the site. You will learn about the best linking strategies, link wheels and link pyramids and critical errors that are made in creating links; like reciprocal linking, linking too fast, linking to the wrong sites, using anchor text, and all about building authority and page rank.

How to Build Your Business Online - This is the website for the book of the same name by Ian R Clayton. Ian is offering a free set of tutorials based on subjects introduced in the book. For example, there are tutorials on article marketing for travel, keyword research and strategies for any business and what you need to know about on page Search Engine Optimization (SEO).

While it is recommended that you buy the book, the tutorials are freely available to anyone who cares to signup for them. Those that signup also get access to the newsroom and on-going tutorials. "Online marketing is changing so rapidly, that we need to add blogs and videos to clarify what has changed and how it affects marketing" says Clayton.

You can signup for the tutorials and blogs at http://www.axses.net/buildyourbusinessonlinebook