Social Media Strategies To Market your Business

Social Media Strategies – Using Social Media for Online Marketing

We have covered this in the book. You may purchase the book at Amazon Paperback | Kindle |

In this blog and in other we simple add to that knowledge and keep you up to date as things change. Please buy the book to be sure you have VIP access to this members area.

Tips to help you use Social Media
The rise of social media has been a great boon for business owners who wish to reach out to their audience and grow their client base organically. If you want to make the most out of what these online marketing tools can provide for you, there are a few tips to keep in mind. With the right social media strategies, you can drive traffic to your website, grow your client base, and provide higher quality services for your customers.

Communication Techniques
To most effectively use social media for online marketing purposes, you have to use your profiles as a two-way street. The most successful accounts will be those that listen to the feedback that their audience is giving them. You can respond to comments, join discussions, and use this information to spark your own conversations that you know your audience will be interested in, which can also grow their interest in your brand as a result. The best messages will be those which are highly focused. Rather than trying to implement all strategies at once, be sure to pick one or two strategies and focus on providing high quality content.

Two Way Street
Many people use social media as a way to communicate with businesses or brands that they admire. If someone in your audience leaves you a comment or asks a question, be sure to respond. Monitor the comments and discussions on your blog and social media profiles, so that you can contribute in return. Check in at least once a day to stay on top of your profiles and follow up with your audience.

High Quality Content
The content that you produce is another facet of successful online marketing through social media. It’s better to spend your time writing a blog post to share through social media that you think your connections will want to read and share with others, rather than putting out frequent content that is generic. The upside of this high quality content is that it’s more likely to be shared by your audience on their own Twitter or Facebook accounts, which can drive a whole new audience to your business in return. With more people talking about your business or website, you will also be picked up by Google and may see a boost in your page rankings.

Don’t Give Up
With any of these social marketing strategies, it’s important to remember that it will take time to start seeing a boost in sales or connections. Too many small business owners think that once they have joined social networks they will have instant online marketing success. However, it takes time to grow your connections, so it’s important not to give up and to persevere with your marketing efforts.

For the complete Done For you Social Media Management and Brand Marketing that drives business directly to your website Go to http://SocialindexEngine.com

Google + & Google Places For Business

Google + and Google Places – How to Use Google for Internet Marketing and Branding

Google is more than just a search engine, providing numerous services for individuals and online businesses alike. By using Google + and Google Places, you can reach out to potential clients based on interests and location. For internet marketing purposes, these tools can be a great way to get the word out and allow more people to find your website. To get started, it’s a good idea to have a clear brand in mind. Think about what message, lifestyle, and image you want your brand to convey, so that you can use this as the basis for creating social profiles that make a strong impact.

Using Google + on Multiple Levels

It’s a good idea to create a business page for your Google + profile, to serve as the landing page for your product or services. This can be great for branding, as it can contain all the vital information that customers need to know about your business. However, many small businesses will also want to create a personal page, to reach out to potential contacts on a more personal level. Social media is more about people than businesses, so if you can create a personal profile linked with your brand, this may drive up traffic to the business page.

Updating your Google + accounts with new and interesting information will keep your circles of contacts interested in the brand. You can cross-link posts from your business blog onto your account, and link to interesting stories that pertain to your industry. Naturally, when you are having a sale in your online store or have any other news that you would like your clients to know, you can use your social media profiles as a way to spread the news through internet marketing.

Google Places Can Help you Target Local Clients

It’s estimated that nearly all consumers use the internet to search for local businesses online at some point. You can use this fact to your advantage with the help of Google Places. This service is free, so there is no reason not to use it for internet marketing purposes when trying to promote your business. There are a few steps to take to ensure that this tool can help your business grow.

• Set up an Account – Setting up an account with Google Places is easy. All you must do is submit your information, such as your phone number, email address, and physical address. You will then need to verify your listing so that Google knows you are a real business, and then wait a short period of time for the listing to appear.

• Optimize your Rankings –The more information that you can provide, the higher your business will appear in the rankings. Photos, videos, and keyword-friendly descriptions and tags will help get you there.